Author name: Vanessa Lyles

Vanessa Lyles is the founder of eGr0wth and a digital marketing strategist obsessed with turning clicks into customers. From SEO and Google Ads to ecommerce and conversion optimization, she helps businesses stop wasting marketing dollars and start generating measurable growth.

Paid search vs paid social comparison showing search ads on a laptop and social media ads on a smartphone in a modern marketing workspace.

eGr0wth, Paid search ads, Paid social, PPC

Paid Search vs. Paid Social Ads: Which Wins in 2026?

Vanessa Lyles / July 20, 2026

Paid Search vs. Paid Social Ads: Which One Should Run Your Budget? eGr0wth Guide Paid Search vs. Paid Social Ads: […]

upcoming Google Ads bidding strategy changes.

eGr0wth, Google news, PPC

Google Ads Updates – (July 2026) Bids & More

Vanessa Lyles / July 18, 2026

Google Is Changing How Your Bids Work on August 17 – Here’s What That Means for Your Campaigns If you

Helping businesses grow through data-driven SEO, PPC, email marketing, and more , across every industry, from e-commerce to real estate.

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